Vice President of Industry Relations
Allie Barth is the vice president of industry relations for the American Gaming Association (AGA). In her role, Barth leads the AGA’s educational strategy, advances member engagement to provide demonstrable value to the association’s member companies and professionals, and oversees the Global Gaming Expo (G2E) brand and portfolio of events: G2E Las Vegas and G2E Asia.
Prior to joining AGA, Barth served in an industry communications capacity for the U.S. Travel Association, the nation’s leading voice for increasing travel to and within the United States. Barth’s core function for U.S. Travel was developing the organization’s internal and external communications, which are founded in authoritative research. She was also integral to forming and executing strategic campaign initiatives: Vote Travel and Travel Effect.
Previously, Barth held various roles, principally communications and marketing functions, for the Charlottesville Albemarle Convention and Visitors Bureau, which promotes, sells and markets the City of Charlottesville and County of Albemarle, as a destination, “in pursuit of the meetings and tourism markets.” At the CVB, she contributed to rebranding, website and interactive media development, among other integrated marketing/communications.
Barth is a graduate of James Madison University. She, her husband and son reside in Fairfax County, Virginia.