WASHINGTON – The American Gaming Association (AGA) today released a new set of self-regulations on advertising and marketing legal sports betting. The new Responsible Marketing Code for Sports Wagering was released on the one-year anniversary of the Supreme Court striking down the Professional and Amateur Sports Protection Act (PASPA).
AGA’s code, developed in coordination with its members, extends commitments made by individual companies through their own responsible marketing activities and those adhered to by all association members through the Responsible Gaming Code of Conduct. The new code includes self-imposed restrictions on target audiences, outlets and materials branding, while mandating responsible gaming inclusion. The tenets of the code apply to traditional and digital media marketing activity.
“For several years, the gaming industry has been committed to driving the illegal market out of business for the benefit of consumers, state and local economies and the integrity of both games and bets,” said Bill Miller, president and chief executive officer of the American Gaming Association. “The gaming industry has an obligation to extend our decades-long commitment to responsibility to this growing sector, and that’s exactly what this effort codifies. We are setting a high bar for sports betting advertising and will continue to ensure that everyone involved in the expansion of legalized sports betting across the country – gaming operators, sports leagues and teams, broadcasters and other businesses – rise to this standard.”
Since PASPA was overturned, the breadth of business interests engaged in the sports betting ecosystem has expanded significantly. This code is a part of a continual effort by AGA to discourage illegal gambling, including the for-profit promotion of illegal, offshore operators.
AGA’s new code comes amidst the rapid expansion of legal markets across the country. Since PASPA was overturned in May 2018, seven new states began offering single-game legal sports betting. Six more states and the District of Columbia have authorized legal markets, and dozens more have introduced legislation to legalize and regulate sports betting.
In the past year, nearly $8 billion has been legally wagered on sports nationwide, $3 billion of which was wagered outside of Nevada. Post-PASPA, legal sports betting has generated $55.3 million in new state and local tax revenue.
About AGA: The American Gaming Association is the premier national trade group representing the $261 billion U.S. casino industry, which supports 1.8 million jobs nationwide. AGA members include commercial and tribal casino operators, gaming suppliers and other entities affiliated with the gaming industry. It is the mission of the AGA to achieve sound policies and regulations consistent with casino gaming’s modern appeal and vast economic contributions
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FOR IMMEDIATE RELEASE – Major League Baseball (MLB) announced today a new partnership with the American Gaming Association’s (AGA) Have A Game Plan.® Bet Responsibly.™ public service campaign to educate fans and broaden the league’s responsible gaming efforts. In addition, MLB expanded its partnership with the National Council on Problem Gambling (NCPG), with the league now serving as a Platinum Member and a part of the group’s Leadership Circle.
“As legalized wagering continues to grow across the country, MLB is committed to ensuring that fans who choose to wager also have the tools and resources necessary to bet responsibly,” said Kenny Gersh, MLB Executive Vice President, Business Development. “With the expertise and additional resources of the AGA and NCPG, we’ll be able to expand our responsible gaming efforts further, driving new education, awareness and support service initiatives that will help keep sports betting safe, fun and entertaining for all those who participate.”
As Have A Game Plan partners, MLB will run responsible sports betting public service announcements across select MLB broadcast and digital media channels starting with the 2022 Postseason; the league will also extend campaign partnership opportunities to all 30 MLB Clubs. The AGA will provide MLB with counsel and expertise to deepen league-wide responsible gaming knowledge through benchmarking and annual trainings on best practices.
“Welcoming Major League Baseball as a Have A Game Plan partner is a milestone for the campaign and responsible gaming efforts nationwide,” said AGA Senior Vice President Casey Clark. “MLB understands that as legal sports betting grows so does our collective commitment to responsibility. This partnership will have a meaningful impact, teaching fans across the country the fundamentals of responsible wagering.”
MLB was the first professional sports league to join as a member of NCPG in 2005. Now, as a Platinum Member and part of the organization’s Leadership Circle, MLB works closely with Executive Director Keith Whyte’s team on various initiatives related to problem gambling and promotes the NCPG’s National Problem Gambling Helpline across all of MLB’s media platforms.
“We applaud MLB’s ongoing commitment to addressing problem gambling and look forward to their expanded efforts to support responsible gambling education to fans and families across the country,” said NCPG Executive Director Keith Whyte. “If gambling becomes a problem, knowing the resources for help is crucial. MLB’s extensive reach will make a significant impact in raising awareness of the National Problem Gambling Helpline and the resources available for treatment.”
The announcements were made during the inaugural Responsible Gaming Education Month, which is designed to promote gaming literacy and consumer education.
Sightline Payments
“At Sightline, we have a commitment to running a responsible and equitable business. With 50 percent of our C-suite being women, our commitments to local Nevada charities, our leadership on responsible gaming, and our focus on developing software solutions as opposed to hardware solutions, we believe in leading by example for the gaming industry.” -Omer Sattar, Co-CEO
Advancing Sustainability
Lowering Carbon Emissions
The gaming industry, particularly its suppliers, is traditionally very focused on physical assets. One of Sightline’s primary goals is to develop software solutions to replace hardware in the gaming industry. This includes efforts to advance cashless solutions in casinos – reducing the associated carbon emissions that come from utilizing cash. Sightline has also developed mobile apps that replace much of the functionality that loyalty kiosks provide today with none of the hardware. The shift from physical to digital assets has the potential to help dramatically reduce its carbon footprint. Additionally, 45 percent of Sightline’s workforce is fully remote with those employees significantly reducing its carbon footprint by not having a daily commute.
Strengthening Diversity, Equity & Inclusion
Strengthening Employee DEI
Sightline prides itself on being one of the most diverse companies doing business in the gaming industry. Its C-suite and overall workforce is more than 40 percent women, and the Company has diverse leaders at every level of the organization.
Sightline’s goal is to ensure that its organization has roughly a 50/50 split of men and women. Both the gaming and the financial services industries have traditionally skewed more male. The Company hired a recruiter to attract diverse candidates and help ensure diverse representation in the hiring process and, ultimately, the organization.
Investing in Communities
Addressing Critical Community Needs
Sightline’s charitable giving to Nevada charities includes Keep Memory Alive – Cleveland Clinic Lou Ruvo Center for Brain Health, Boy Scouts of America – Las Vegas, Tyler Robinson Foundation, and Go Red for Women.
Responsible Leadership
Investing in Research and Partnering with Advocacy Groups
As a payments leader, Sightline partners extensively with responsible gaming and problem gambling organizations. Using Sightline’s extensive payments data generated by nearly 1.5 million cardholders, the Company can identify new, innovative ways to ensure that patrons responsibly transfer funds from their Play+ accounts into a wagering account.
In 2021, Sightline enhanced its responsible gaming partnerships with industry leaders to ensure that payments companies are key players in discussing important responsible gaming safeguards. In addition to its National Council on Problem Gambling membership, Sightline is a donor to the International Center for Responsible Gaming. The Company was the first payments supplier to join AGA’s Have A Game Plan.® public service campaign as well as Conscious Gaming’s PlayPause effort, which provides tools to allow for multi-state self-exclusion.
Sightline also was the lead sponsor of the first Player Protection Summit and focuses on ways to drive key responsible gaming efforts focused on consumers.
UNLV Payments Collaborative
In late 2020, Sightline, along with fellow AGA member Global Payments, helped establish the Payments Collaborative, a research endeavor led by the University of Nevada-Las Vegas (UNLV) through their International Gaming Institute. The collaborative is designed to analyze payments data to help determine how deposit information from anonymized customers can identify potential problem gambling behavior. As cashless gaming options have expanded at casinos nationally, many responsible gaming and problem gambling advocates have expressed a desire for more research conducted on how digital payment options impact a customer’s ability to wager responsibly. This research will help inform how customers are using these emerging payment options and help identify potential markers of harm in customer behavior.
WASHINGTON – The American Gaming Association (AGA) and NASCAR are teaming up to educate NASCAR fans on responsible sports betting through the AGA’s Have a Game Plan.® Bet Responsibly. public service campaign. As the campaign’s first professional sports league partner, NASCAR will develop co-branded content that encourages new and seasoned sports bettors to “Know When To Pit” and bet responsibly.
Today’s partnership announcement coincides with the AGA’s Responsible Gaming Education Week (Sept. 13-19), held annually to showcase the gaming industry’s year-round commitment to responsible gaming initiatives and promote transparency and gaming literacy to customers.
“Legal sports betting allows fans to engage with their favorite drivers and race teams in new, exciting ways. It is critically important to ensure they are informed about how to do so responsibly,” said Casey Clark, Senior Vice President, Strategic Communications, AGA. “This partnership further demonstrates NASCAR’s leadership among professional sports on responsible gaming.”
Over the last year, NASCAR entered into a series of partnerships with world-class brands to prepare the industry and its fans for the rapidly growing sports betting market. Sportradar signed on as NASCAR’s integrity partner, BetGenius as its data provider, Penn National Gaming and BetMGM as Authorized Gaming Operators, IMG Arena as its international streaming partner, and EquiLottery and LEAP in the lottery and virtual gaming spaces, respectively. To help fans become educated on sports betting, NASCAR recently launched NASCAR.com/betcenter and also works closely with The Action Network and VSiN.
“Ensuring that our fans have the resources to bet responsibly is a founding principle of our gaming strategy,” said Scott Warfield, Managing Director, Gaming, NASCAR. “The AGA uniquely understands the convergence of legal betting, sports, and responsible gaming. As sports bettors increasingly engage with NASCAR, we look forward to working together to promote bettor education and resources that help prepare our fans for the rapidly expanding legal sports betting landscape.”
As part of the partnership, NASCAR will develop co-branded content for distribution across its social platforms and produce public service announcements that will run across national radio. NASCAR.com will also produce original responsible gaming content for NASCAR.com/betcenter, which provide fans with stats, odds, and information designed to empower them to make informed decisions in the fantasy and gaming space.
The American Gaming Association launched Have a Game Plan.® in late 2019 as an extension of the industry’s ongoing commitment to responsibility. The AGA and NASCAR are both contributors to the International Center for Responsible Gaming’s fund to support research on sports wagering; AGA as a founding donor and NASCAR as the fund’s first league supporter.
About NASCAR
The National Association for Stock Car Auto Racing, LLC (NASCAR) is the sanctioning body for the No. 1 form of motorsports in the United States and owner of 16 of the nation’s major motorsports entertainment facilities. NASCAR® consists of three national series (NASCAR Cup Series™, NASCAR Xfinity Series™, and NASCAR Gander RV & Outdoors Truck Series™), four regional series (ARCA Menards Series, ARCA Menards Series East & West and the NASCAR Whelen Modified Tour), one local grassroots series and three international series. The International Motor Sports Association™ (IMSA®) governs the IMSA WeatherTech SportsCar Championship™, the premier U.S. sports car series. NASCAR also owns Motor Racing Network, Racing Electronics, Americrown Service and ONE DAYTONA. Based in Daytona Beach, Florida, with offices in eight cities across North America, NASCAR sanctions more than 1,200 races in more than 30 U.S. states, Canada, Mexico and Europe. For more information visit www.NASCAR.com and www.IMSA.com, and follow NASCAR on Facebook, Twitter, Instagram, and Snapchat (‘NASCAR’).
Earlier this year, the Responsible Gambling Collaborative released new principles to define a path forward for responsible and problem gambling efforts in the United States. This webinar, during Responsible Gaming Education Week, will define the six effectiveness principles, provided analysis of state-level RG and PG funding, and include a panel discussion on the future of responsible gambling in the U.S.
Learning Objectives:
- Define responsible gambling.
- Identify one finding from the study of where state-level responsible gambling and problem gambling funding goes.
Panel
Ty James – Rep. Thompson
202-225-5876
Elise Argall – Rep. Reschenthaler
202-225-2065
WASHINGTON – The American Gaming Association congratulates co-chairs Rep. Bennie Thompson (MS-02) and Rep. Guy Reschenthaler (PA-14) for relaunching the Congressional Gaming Caucus for the 116th Congress. The caucus, comprised of a broad representation of more than 30 members of Congress from across the country, will serve as a platform to discuss federal policy issues related to the U.S. casino industry and educate Congressional colleagues on related regulatory and legislative matters.
The $261 billion gaming industry is a national economic engine and job creator—providing good-paying jobs and career opportunities for nearly 2 million American workers. From supporting area small businesses to contributing to local nonprofits and philanthropic initiatives, the industry continues to prove itself as a good steward and active partner in the communities where gaming operates.
“Relaunching the Congressional Gaming Caucus is one of the American Gaming Association’s top priorities, and I’m grateful to Reps. Thompson and Reschenthaler for their leadership,” said Bill Miller, president and CEO. “As gaming expands, it’s more important than ever that members of Congress from both gaming and non-gaming states appreciate the important role our industry plays in communities across the country. The AGA looks forward to working with the caucus on policies that strengthen the gaming industry and tell our positive story on Capitol Hill.”
“Over the last several decades, the U.S. gaming industry has expanded beyond traditional gaming markets in Nevada and New Jersey to benefit new communities, including those in southwestern Pennsylvania,” said Rep. Reschenthaler. “I’m proud to relaunch this caucus, which will provide a valuable forum for advancing policies that allow the gaming industry to grow and spur economic development in districts like mine.”
“The gaming industry’s social and economic footprint can be seen in communities around the United States, with more than 88 percent of American adults viewing gaming as an acceptable form of entertainment,” said Rep. Thompson. “The Congressional Gaming Caucus will enable Congress to better represent the industry and our constituents’ interests on Capitol Hill.”
The reconstitution of the Congressional Gaming Caucus enables the AGA to augment the association’s efforts to address key priorities such as highlighting the gaming industry’s strong commitment to anti-money laundering compliance, ensuring responsible gaming is a signature industry priority, and maintaining state regulation of gaming, including sports betting.
Aristocrat
“Prioritizing diversity, responsibility and sustainability are not only good for business—they’re the right thing to do. I’m proud that Aristocrat has made ESG core to our growth strategy. It’s one important way we can help ensure the gaming industry has a sustainable and vibrant future.” – Trevor Croker, CEO & Managing Director
Advancing Sustainability
Lowering Carbon Emissions
In November 2021, Aristocrat announced its intention to set an emissions reduction target through the Science-Based Target Initiative (SBTI).
In 2021, Aristocrat expanded the tracking and evaluation of our carbon emissions, including energy, transport, travel and recycling for the largest parts of our operations in Australia and North America. We are also scheduled to implement an Environmental Management System (EMS) platform in 2022 which will enhance our ability to capture and report emissions data to help us meet our emissions reduction target.
Reducing Resource Consumption and Waste
Aristocrat is committed to reducing environmental impacts through adopting circular economy principles, including development of practices that promote responsible manufacturing and materials management. Focus areas for Aristocrat include innovative sustainable product design, waste management, reuse and recycling of components and materials.
Aristocrat is introducing a phased approach to expanding climate-related disclosures over three years in response to the benchmark Task Force on Climate-Related Financial Disclosures (TCFD) Recommendations. Further highlights include:
- Achievement of an 80 Plus Silver rating for power supply efficiency in our Gen 9 gaming machines
- Improvement in recycling performance at our integration centers
- Introduction of hybrid vehicles and EV charging stations in key locations
Strengthening Diversity, Equity & Inclusion
In 2021, Aristocrat was certified as a Great Place to Work (GPTW) for the first time in North America and Australia, and in India for an impressive sixth time. The certification is welcome recognition of the progress the Company has made in putting ‘people first’ in our organization, listening to employees and striving to further improve our culture and the experience of working at Aristocrat.
2021 also saw the launch of Aristocrat’s flexible hybrid working model called “all.flex”. all.flex encourages flexible work – including opportunities for permanent hybrid or remote working – as well as other flexible options that work for individuals, their teams and the broader business.
Increasing Board & Management Diversity
In 2021, Aristocrat achieved its Board endorsed objectives of gender diversity. The objectives were at least 30% of each gender for the Board, Executive Steering Committee (ESC) and the Aristocrat Group. For 2021, composition of the Board was 42.8% women, ESC 40% women and Aristocrat Group 32% women.
Aristocrat also achieved above target hiring of women in open roles in Gaming & Pixel United and increased female representation across the Group.
Strengthening Employee DEI
As part of its ongoing commitment, Aristocrat has continued to focus on improving people and culture practices from the perspectives of gender equality, diversity and inclusion in recruitment, promotion, development and pay. Aristocrat also refined its recruitment and selection practices to ensure diversity in candidate shortlists and interview panels.
In 2021 Aristocrat launched a variety of Employee Impact Groups across the Enterprise on Gender, Race/Ethnicity, LGBTQ+, and Allyship. One Employee Impact Group is GAMER which is dedicated to supporting employees who identify as Black/African American/BIPOC (Black, Indigenous, People of Color) and their allies. GAMER stands for Gaming, Awareness, Mentoring, Education, & Relationships and the group’s vision is to promote the inclusion of the African American/Black voice at Aristocrat.
The Company also launched ‘Aristocrat Together’, two virtual diversity and inclusion summits to provide learning opportunities to employees about a range of diversity and inclusion issues and the events were attended by approximately 2,000 employees globally.
Investing in Communities
Delivering in Times of Crisis
Throughout 2021, the Company deployed initiatives aimed at protecting the immediate and longer-term health and wellbeing of our employees. A key focus has been providing effective information and communications across the organization to keep employees updated on COVID-19 related developments, and to alleviate employee anxiety and uncertainty.
Actions included providing remote working assistance, access to paid leave, counselling, and assistance; promoting our wellbeing portal; launching a mandatory mental health support learning module; and expanding the Employee Relief Fund to assist employees with financial hardship related to COVID-19 and beyond. Over 2021, more than $186,000 in grants were made to 247 employees through the Employee Relief Fund.
Addressing Critical Community Needs
Most of Aristocrat’s charitable giving is led by employees and teams at the regional and local levels. Fundraising and volunteer initiatives are coordinated through regional corporate community investment (CCI) programs. Throughout 2021, 350 employees participated in volunteering activities, and over AUD1 million in donations were granted to 65 charitable organizations.
Aristocrat Gaming (US) supports many community organizations, including Goodie Two Shoes, Baby Bounty, CPA, Communities in Schools, Cupcake Girls, Project 150 and Friendship Circle of Las Vegas.
Big Fish supports numerous charitable initiatives across the US including Northwest Harvest, United Way, Giving Tree – Child Haven, Alameda, County Community Food, National Breast Cancer Foundation, Kaiser Nursing, Seattle Pride, United Success Academy, Hesperian Elementary, Campbell Hill Elementary, Game Heads.
A key highlight for 2021 included a partnership with The National Association for the Advancement of Colored People (NAACP) to assist over 2,800 students who were experiencing significant needs during the pandemic. Employee volunteers assembled more than 500 food kits to provide more than 3,000 meals for students, along with essential school items and information designed to educate students about resources and additional support available within the community.
Preventing Bribery and Corruption
As part of its commitment to the highest standards of integrity, Aristocrat’s Anti-Bribery and Corruption Compliance Program takes a zero-tolerance approach to bribery and corruption. Aristocrat requires comprehensive compliance training for all members of its Board of Directors, executive leadership team, group risk and audit team, all sales employees and select manufacturing and procurement teams. A whistleblower program allows employees to report suspected corruption.
Responsible Leadership
Protecting & Empowering Consumers
In 2021, Pixel United, Aristocrat’s digital business expanded its commitment to empowering and informing players through in-app messaging directing players to “Responsible Play” resources and unified self-exclusion procedures for social casino-style video games.
Aristocrat also released its fourth player information video in 2021 explaining the role of sound in gaming machines. These videos and a variety of RG resources for players are contained in a newly launched webpage on Aristocrat’s corporate website.
Establishing & Following Rigorous Business Standards
In 2021 Aristocrat created an internal Gaming RG Working Group to deliver forward looking pipeline of RG technologies. In 2020, Aristocrat updated its marketing guidelines, which are designed to enable game, product development, marketing, and legal teams to develop marketing which is consistent with our Responsible Gameplay Policy. In 2021, similar guidelines were established for Pixel United.
Training Employees
Approximately 99 percent of eligible Aristocrat employees completed responsible gameplay training in 2020 and a new targeted training program is set to be rolled out in 2022. A new responsible gaming online portal provides an always-available one-stop shop for responsible gaming resources.
In 2021, the Company again supported the AGA’s Responsible Gaming Education Week, with a program of employee-focused webinars featuring external experts in RG policy, treatment and research. The webinars proved popular, with more than 1,500 staff from Aristocrat Gaming worldwide attending across three sessions.
Investing in research and partnering with advocacy groups
In 2021, Aristocrat provided funding to support problem gambling councils across the U.S. including the International Center for Responsible Gaming, Oklahoma Association on Problem Gambling and Gaming, Illinois Council on Problem Gambling, National Council on Problem Gambling, Nevada Council on Problem Gambling, California Council on Problem Gambling, and Council on Compulsive Gambling of Pennsylvania.
Washington, D.C. – A record 46.6 million American adults (18%) plan to bet on the upcoming National Football League (NFL) season, up three percent year-over-year, according to new American Gaming Association (AGA) research.
Importantly, since the NFL kick-off coincides with the beginning of Responsible Gaming Education Month, nine in ten (92%) U.S. sports bettors report awareness of responsible gaming tools.
“The sustained interest in NFL wagering reflects the growth and continued maturation of legal sports betting across the country,” said AGA President and CEO Bill Miller. “Consumers clearly want legal sports betting options and understand the regulated industry’s foundational commitments to responsibility.”
As legalization spreads, bettors are moving away from bookies and toward regulated options. Of American adults:
- 23 million will place a bet online this season, up 18 percent from 2021.
- 6 million will place a bet in-person at a sportsbook this season, up two percent from 2021.
- Just 13 percent of NFL bettors say they will use a bookie, down two points from last year (15%) and five points from 2020 (18%).
- Bookie usage is 50 percent higher in states without legalized sports betting.
Today, more than half (132 million) of American adults can legally wager in their home state, 18 million more than this time last year. Demonstrating consumer confidence in regulated sportsbooks, nine in 10 (89%) of past-year sports bettors say it is very or somewhat important that they bet with a legal, regulated sportsbook.
Consumer protections are central to the legal marketplace, and past-year sports bettors recognize the industry’s responsibility commitments:
- 90 percent recall seeing or hearing about responsible gaming in the past year.
- 51 percent saw or heard more responsible gaming information in the past 12 months than they had in previous years.
The majority of past-year sports bettors believe responsible gaming programs are very or somewhat effective (82%) and that the gaming industry is committed to encouraging responsible gaming and combatting problem gambling (81%).
“Responsibility is an underpinning of regulated U.S. sports betting and a clear competitive advantage as we continue to build a sustainable marketplace,” Miller added.
Among NFL bettors, the Buffalo Bills and Tampa Bay Buccaneers (9%) are the most popular picks to win Super Bowl LVII, followed by the Los Angeles Rams and Kansas City Chiefs (8%) and the Dallas Cowboys (7%). The Super Bowl will be played in a legal sports betting jurisdiction (Arizona) for the first time in February 2023.
Background
- Sports betting is currently legal in 36 states and Washington, D.C., with 32 jurisdictions already offering operational markets. 18 of the 22 states that are home to NFL teams have legalized sports betting.
- Connecticut, Kansas, Louisiana, Maryland and Wisconsin launched new markets since the start of the 2021 NFL season.
- Americans have legally wagered more than $50.4 billion on sports in the first seven months of 2022, generating more than $809 million in federal, state and local taxes.
- AGA’s Have A Game Plan.®Bet Responsibly™ campaign is bringing sports betting stakeholders together to promote responsible gaming. NFL team partners include the Washington Commanders and New York Jets.
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Methodology
Morning Consult, on behalf of the American Gaming Association, conducted an online survey August 25-27, 2022, among a national sample of 2,210 American adults regarding their betting plans on the upcoming NFL season. The data were weighted to approximate a target sample of adults based on age, educational attainment, gender, race and region. The margin of error is +/-2 percent and greater among subgroups. Bettors include those who expect to place a bet online, with a bookie, with a casino sportsbook, in a pool, squares or paid fantasy contest, or casually with family or friends.
Kantar, on behalf of the American Gaming Association, conducted an online survey August 17-23, 2022, among a nationally representative sample of 2,000 American voters aged 21 and over related to responsible gaming and industry perceptions. The margin of error is +/- 2 percent and greater among subgroups.
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About Gaming
The gaming industry has an expansive impact on the U.S. economy — providing stable jobs and generating billions of dollars in tax revenue.
State of Play
Explore more state-by-state details on gaming across the U.S.
Explore more details on gaming across the U.S. by clicking on a state in the dropdown menu below.
- Legal (47)
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Economic Impact
$328.6 Billion
Jobs Supported
1.8 Million
Tax Impact & Tribal Revenue Share
$52.7 Billion
Legal Landscape as of Feb. 27, 2025
The Latest
Read the latest on gaming’s vital role as an economic engine and community partner.
Washington, D.C. – U.S. commercial gaming continued its long run of consecutive quarterly revenue growth in the second quarter, hitting a Q2 record of $16.07 billion, according to the American Gaming Association’s (AGA) Commercial Gaming Revenue Tracker. The total outpaced Q2 2022 by 8.1 percent and marked the 10th consecutive quarter of annual growth for the commercial gaming industry.
Q2 2023 is the second-highest grossing quarter in industry history, topped only by Q1 2023, making H1 2023 the commercial gaming industry’s strongest half ever. The $32.71 billion in commercial gaming revenue generated in the first six months of 2023 tracks 11.9 percent ahead of the same period last year.
The industry’s strong performance has resulted in an estimated $7.28 billion in direct gaming tax revenue for state and local governments through the first six months of the year. Pacing 12.9 percent ahead of last year, 2023 is on pace to generate more gaming tax revenue than any previous year.
“While commercial gaming is on track for an unprecedented third consecutive year of record revenue, the lasting impact we’re making on our communities through this record growth is even more impressive,” said AGA President and CEO Bill Miller.
While land-based gaming continues to account for more than three-quarters of total commercial revenue, the industry’s year-over-year growth is being driven by the online sports betting and iGaming sectors.
Q2 revenue from land-based slots, table games and retail sports betting totaled $12.38 billion, a slight increase (+0.9%) compared to the previous year. Meanwhile, revenue from online gaming rose 43.1 percent year-over-year in Q2 to $3.68 billion, in part driven by the introduction of mobile sports betting in Kansas, Maryland, Massachusetts and Ohio within the past year.
Combined online and land-based sports betting revenue totaled $2.3 billion in Q2 2023, an industry record for any second quarter and a 56.6 percent year-over-year increase. Meanwhile, online casino gaming tied Q1 for its highest-grossing quarter ever, generating $1.48 billion in revenue, up 22.5 percent over Q2 2022.
Across the country, 23 of 34 commercial gaming jurisdictions that were operational one year ago saw increased Q2 revenue from 2022.
“These results are a clear indication that our post-pandemic recovery wasn’t a fluke: the gaming sector continues to thrive, and when we do well, our communities do well,” continued Miller. “To sustain this momentum, the AGA will continue enlisting more allies in our fight against the illegal market, bolstering responsible gaming, and building a business environment that allows our innovative industry to bring world-class entertainment to adults across America.”
Background
- AGA’s Commercial Gaming Revenue Tracker provides state-by-state and cumulative insight into the U.S. commercial gaming industry’s financial performance based on state revenue reports. This issue highlights Q2 2023 results.
- 34 states and the District of Columbia featured operational commercial gaming markets in Q2 2023, including casino gaming, sports betting and iGaming.
- AGA’s State of Play Map charts gaming’s economic impact, industry regulations and casino locations on a state-by-state basis for both the commercial and tribal gaming sectors.
About the AGA
As the national trade group representing the U.S. casino industry, the American Gaming Association (AGA) fosters a policy and business environment where legal, regulated gaming thrives. The AGA’s diverse membership of commercial and tribal casino operators, sports betting and iGaming companies, gaming suppliers, and more lead the $261 billion industry and support 1.8 million jobs across the country.