Gravity Models and Casino Gaming

Clyde W. Barrow, Professor of Public Policy, University of Texas, Rio Grande Valley, General Manager, Pyramid Associates, Academic Affiliate, Nathan Associates; David R. Borges, Director of Research and Administration, Center for Policy Analysis, University of Massachusetts, Dartmouth, Academic Affiliate, Nathan Associates

Report | 08.21.2014

Proprietary gravity models used in market feasibility studies for the casino industry remain closely guarded secrets of the industry. This article opens the use of gravity models to critical scrutiny and offer proposed modifications to account for the growing importance of non-gaming amenities.

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