WASHINGTON—The American Gaming Association (AGA) today announced the finalists for the 2013 Gaming Voice Awards, which recognize the gaming industry’s top marketing, public relations, advertising and corporate communications efforts.
The finalists, which represent 27 gaming companies, properties, suppliers and organizations from 14 states and provinces, were named in 15 categories, including best annual report; best customer and employee publications; best print, outdoor, radio and television advertisements; best mobile marketing; best direct mail; best digital direct mail; best website; best social media program and best communications and multi-format advertising campaigns. A panel of judges with expertise in advertising, marketing, public relations, Internet design, graphic arts and financial communications evaluated 203 entries to determine the 48 finalists.
Gaming Voice Awards will be presented at the AGA Communications Awards Luncheon, which is held in conjunction with Global Gaming Expo (G2E), on Wednesday, September 25, from 12:45 p.m. to 1:45 p.m. at the Sands Expo and Convention Center.
“This year’s finalists are as geographically diverse as we’ve had for many years, which is indicative of the way new properties across the U.S. are driving innovation in the entire industry,” said Judy Patterson, senior vice president and executive director of the AGA, who will serve as emcee for the awards presentation. “Growing our customer base through marketing and advertising and communicating with the public about the benefits generated by our companies is one of the primary ways our industry moves forward, and these finalists are the best of the best at doing just that.”
The AGA also will honor Victor Rocha, owner and editor of Pechanga.Net, with the 2013 Lifetime Achievement Award for Gaming Communications. Pechanga.Net is the leading source of Indian and gaming news on the Internet, combining original reporting with links to hundreds of articles each day on Indian and gaming topics. Rocha is frequently quoted in the press on gaming issue, is a popular choice as a conference panelist and moderator and is a leading voice on gaming issues on Twitter and Facebook. In 2013, he hosted the first annual Indian Country Online (ICON) conference on all aspects of Internet gaming and social media. Rocha has earned many awards, including VCAT’s 2001 Catalyst Award, Global Gaming Business Magazine’s 40 Under 40 (2001), the National Indian Gaming Association’s 2002 Outstanding Contribution to Indian Country, and Raving’s 2012 Casino Marketing Lifetime Achievement Award.
“Victor is one the go-to guys when it comes to information on the gaming industry, and the depth of his knowledge on Indian gaming issues is unmatched,” Patterson said. “Through Pechanga.Net, which is the first stop for many industry heavyweights each morning, he has reported on industry trends and issues and helped the world understand the complex nature of our business.”
The AGA Communications Awards are made possible with support from Piercy Bowler Taylor & Kern (PBTK) and Global Gaming Expo (G2E).