The “All In” campaign, held throughout 2012, is a year-long initiative focusing on the gaming industry’s leadership and success in corporate social responsibility (CSR). The campaign focuses on four key components of CSR: philanthropy, environmental sustainability, diversity and responsible gaming. The “All In” campaign showcases how the commercial gaming industry as a whole – as well as individual companies and employees – plays a significant role in bettering local communities and the environment.
The AGA is working closely with members to highlight each of the four areas of CSR through program activities timed to coincide with existing national or industry events relating to these topic areas. In addition to coordinating industrywide activities, the AGA plans to release original research quantifying the gaming industry’s efforts relating to different aspects of CSR.
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