The American Gaming Association (AGA) has prepared a toolkit to help members get involved in the “All In for Giving & Volunteering” campaign, which will highlight the philanthropic contributions of the commercial casino industry. The campaign will focus on member contributions in the areas of giving and volunteering, and will culminate in the industry’s coordinated participation in National Volunteer Week in April.
The toolkit, designed to help members participate in the effort and communicate about the campaign among employees, contains a number of materials that will help drive excitement about the initiative among employees and the general public. The items include:
Communications Materials
- Campaign Talking Points for Managers [1]
- National Volunteer Week Matte Press Release [2]
- National Volunteer Week Day-by-day Talking Points for Managers [3]
- Key Messages on the “All In” Campaign [4]
- Newsletter/intranet articles [5]
Logos
- "All In" Campaign Logo (Hi-Res)
- "All In for Giving and Volunteering" Logo (Hi-Res)
Collateral Materials
- Promotional back-of-house flyer (for casinos) [10]
- Promotional back-of-house flyer (for gaming companies) [11]
- Templates for “All In” campaign stickers to be printed in-house (Avery label 5294)
- Hi-res PDF [12] [13]
- Microsoft Word [14]
- “I’m All In for Giving and Volunteering” t-shirt
- Design template [15]
- Design files for in-house printing
- Hi-res PDF [16]
- EPS [17] [18]
Each portion of the toolkit is designed to help companies emphasize the extensive contributions gaming companies make to their local communities and to get gaming employees excited about this effort.