Ninth Annual AGA Communications Awards Finalists

Best 2008 Annual Report:
British Columbia Lottery Corporation – Connecting: BCLC’s Annual Service Plan Report (Assisting agency: Identica)
International Game Technology (IGT) – The Right Choice
*WMS Gaming Inc. – A Blueprint for Success Means Putting People First (Assisting agency: Access Communications)

Best Broadcast Advertisement – Radio:
*Grand Victoria Casino – You Rule Radio – Great Rulers (Assisting agency: The Glenn Group)
Mandalay Bay Resort and Casino – Shark Reef’s Haunted Reef Radio Ad (Assisting agency: RPA)
New York-New York Hotel and Casino – Schmuck (Assisting agency: David & Goliath)

Best Broadcast Advertisement – Television:
Ameristar Casinos, Inc. – Golden Touch Promotional Giveaway (Assisting agency: Cannonball)
*Indiana Live Casino – Indiana Live Obama TV (Assisting agency: The Media & Marketing Group)
Lakes Entertainment – Tale of the Red Hawk (Assisting agency: RPM Advertising)

Best Communications Campaign:
Harrah’s Entertainment, Inc. – Communicating with Employees during a Financial Crisis
International Game Technology (IGT) – SbX Campaign
*MGM MIRAGE – The People Place (Assisting agency: Aon Consulting)

Best Corporate Social Responsibility Publication:
Barona Resort & Casino – The Barona Connection
*Barona Resort & Casino – The Barona Valley Environmental Sustainability Program

Best Customer Publication:
MGM MIRAGE – M–The Vegas Lifestyle Magazine (Assisting agency: Custom Publishing Group)
Seminole Gaming – Seminole Player’s Life (Assisting agency: SPConnect)
*Silverton Casino Lodge – Silverton Las Vegas: Welcome to the Future (Assisting agency: SK+G)

Best Direct Mail – Single Piece:
*Barona Resort & Casino – Randy Travis Spring VIP Concert Event Invitation
Belterra Casino Resort and Spa – New Year’s Eve Invite (Assisting agency: SK+G)
Lumière Place Casino and Hotels – Lumière Place Sales Kit (Assisting agency: SK+G)

Best Direct Mail Campaign:
Barona Resort & Casino – 2009 Club Barona Birthdays
*Barona Resort & Casino – 2009 Club Barona Tier Aspiration and Migration Program
Barona Resort & Casino – Club Barona Newsletter

Best Employee Publication:
Harrah’s Entertainment, Inc. – Gary Loveman’s Weekly eWrap
*MGM MIRAGE – The Daily Momentum
Pinnacle Entertainment, Inc. – Pinnacle Entertainment Employee Magazine (Assisting agency: Lake City Printing)

Best Multi-format Ad Campaign:
Casino Rama – Casino Rama Multimedia Campaign (Assisting agency: Marshall Fenn Communications)
G.A. Wright Marketing, Inc. – Santa Letter Lead Generation Mailer
*Silverton Casino Lodge – Silverton Casino Lodge is Livin’ Lodge in 2009 (Assisting agency: SK+G)

Best Outdoor Advertisement – Single Piece:
*Beau Rivage Resort and Casino – Beau Rivage Airport Baggage Belt (Assisting agency: Masterminds)
International Game Technology (IGT) – Indiana Jones Slots Outdoor (Assisting agency: Masterminds)
Mandalay Bay Resort and Casino – Shark Reef Santa in the Shipwreck (Assisting agency: RPA)

Best Outdoor Advertising Campaign:
*Beau Rivage Resort and Casino – Big Winners Outdoor Campaign (Assisting agency: Masterminds)
Monte Carlo Resort and Casino – Unpretentiously Luxurious (Assisting agency: David & Goliath)
Southland Park Gaming & Racing – If You Were Going to Southland (Assisting agency: TMB Marketing Group)

Best Print Advertisement – Single Piece:
Mandalay Bay Resort and Casino – Wine Angel Print Ad (Assisting agency: RPA)
Seminole Gaming Administration – KISS Southern Living Ad (Assisting agency: 1 Trick Pony)
*Seminole Hard Rock Hollywood – Kiss the Sky Air Tran Ad (Assisting agency: 1 Trick Pony)
Seminole Hard Rock Hollywood – Cut the Bull Council Oak Dining Out Ad (Assisting agency: 1 Trick Pony)

Best Print Advertising Campaign:
Luxor Hotel & Casino – Luxor Brand Campaign: Get to the Point
Monte Carlo Resort and Casino – Unpretentiously Luxurious (Assisting agency: David & Goliath)
*Prairie Meadows – Camel and Ostrich Races

Best Web Site:
Barona Resort & Casino – www.barona.com (Assisting agency: ideawork)
*Barona Resort & Casino – Speakeasy – www.barona.com/web-projects/speakeasy (Assisting agency: ideawork)
The New York Racing Association – www.belmontstakes.com (Assisting agency: Americaneagle.com, Inc.)
WMS Gaming Inc. – WMS’s Freedom of Choice Microsite: Keeping Server-based Gaming Open to All – www.iwantfreedomofchoice.com (Assisting agency: Access Communications)

*Denotes Winner